Directory

Jeffrey L. Slutsky, M.A.

Adjunct Professor

With a background in marketing, advertising and communications Jeff Slutsky had an opportunity to practice what he preached when he became part owner of a nightclub and later a health club. With the marketing dollars now coming out of his own pocket, he soon began to discover and develop result-oriented, low-cost tactics to build sales. Slutsky’s grassroots marketing program has received a great deal of national media attention including The Wall Street Journal, USA Today, Inc Magazine, PBS, and CNN. Jeff has presented and consulted with many organizations including AT&T, American Express, Chevron, Walt Disney, Pizza Hut, Honda, Sony, Goodyear, The US Army, Marvel Entertainment, and McDonald’s. He’s the founder of Street Fighter Marketing which teaches businesses how to market, promote and increase sales on the local level using only a shoe-string budget. Slutsky has presented hundreds of keynote speeches and seminars. He currently serves as the “Senior Authority Strategist” for Advantage/Forbes Books. In addition to his nine published books, he’s produced three audio albums and six video training programs. But his most successful production to date . . . is the birth of his triplets.

Marketing
Advertising
Communication
Business writing
B.A. in Telecommunications, Indiana University
M.S. in Integrated Marketing Communications, University of Kansas
Author of nine published books including:
Street Fighter Marketing Solutions (Simon & Schuster)
How to Get Clients (Warner Books)
StreetSmart Marketing (John Wiley & Sons)
Coauthor of a weekly syndicated business column for Knight-Ridder
Contributor to Chicken Soup for the Soul at Work
Received the Certified Speaking Professional designation from the National Speakers Association (expired)
Certified trainer for the World Shorin-ryu Karate-do Federation
Go back to the top