B.A. in Healthcare Communication
A Bachelor of Arts degree in Healthcare Communication from Avila offers a blend of human and professional communication theory and skills. will equip you with the tools necessary to design, produce, analyze, and evaluate media products, strategies, procedures, and content delivery for individuals, organizations, and corporations in the health-related industry. Whether creating health services communication programs for needed populations, contextualizing healthcare issues for legislators, or educating patients on their healthcare rights, the healthcare industry is in need of communication professionals able to navigate media messages that will motivate and inform the general public.
You’ll learn to not only communicate appropriately and effectively in interpersonal, intercultural, organizational, and mediated settings, but your classes will introduce you to a network of communication professionals. Your coursework will cover the theory and practice of communication needed by organizational leadership. Your classes will combine academic work, case studies, and hands-on experience to create messages across media platforms: traditional, digital, internet, social, and emerging media.
Set your own pace — each session runs 8-weeks in 100% online classes. Scheduled throughout the year you can start at any time and progress according to your personal schedule.
Quickly move through the courses on your own terms and finish your degree at the speed of life.
Careers in healthcare Communication
As an Avila Healthcare Communication graduate, you will have the knowledge and ability to create, execute, and evaluate communication strategies; making you a desirable candidate for businesses, hospitals, government, and nonprofit organizations. Positions titles include:
- Advertising and/or Promotions Manager
- Marketing Manager
- Marketing Communications Manager
- Public Relations Specialist or Manager
- Fundraising Manager
- Media Relations or Communications Worker
- Marketing or Public Relations Associate
Health Communication Specialists
Healthcare communication specialists utilize their mastery of both written and oral communication to impact decisions through the dissemination of information. Health communication professionals typically work with information regarding medical treatments, disease prevention, and healthier living to the general public through printed materials, personal outreach and digital media.
According to the Bureau of Labor Statistics, employment in the health communication field is projected to grow at a rate of approximately 13% between the years of 2014 and 2024 — faster than the average growth for most occupations.
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