Avila University
Office of Marketing and CommunicationStart a Project
STYLE GUIDE
The Avila University Style Guide is a useful tool for maintaining a consistent message and writing style. Entries in this guide conform to the Associated Press writing style, which is the style the OMC uses for all public correspondence; many entries are specific to Avila University. If you have comments or questions, please contact the Office of Marketing & Communication.
COLORS
Whenever possible, PMS 2627 (purple) and PMS 871 (gold) should be used to anchor all major communication projects - creating a strong, immediate association with Avila University. This is especially true for primary external audiences such as potential students.

PMS 2627

#42115F

C = 85
M = 100
Y = 27
K = 25
PMS 871

#847248

C = 44
M = 46
Y = 78
K = 19


FONTS
Baskerville Old Face is the type family that should be used for all text associated with the Avila University logo.








CLICK HERE FOR WRITING STYLES
11901 Wornall Road    :    Lower Blasco, Building 1    :    816.501.2434    :    omc@Avila.edu