A cover letter is a letter of introduction that accompanies résumés sent to prospective employers. It is a marketing tool used to open a dialogue and initiate action. Your cover letter also serves as a writing sample for the employer to consider.

Content

• Introduce yourself and purpose of letter.
• Emphasize your skills.
• Establish a tie to the work environment through a statement of qualifications and job-relevant personal traits.
• Demonstrate knowledge of the organization by briefly making reference to your company/organization/school district research.
• Indicate reason you would like to work for the employer and why you would be an asset.
• Motivate employer to review your résumé.
• Request an appointment or interview.
• Ask for a reply.
• Show initiative and maintain control by indicating action you will take if response is not received.

• Salutation.
• Purpose of letter (paragraph one - often one or two sentences).
• Focus on your qualifications, highlighting your education, skills, experiences as they relate to the specific job and/or organization. Indicate how the employer can benefit from your skills and experience (paragraph two).
• Request response and let the employer know how you will follow up (paragraph three).
• Closing.
• Indicate enclosures.

• Photocopied cover letters are unacceptable.
• Form letters are in poor taste; personalize each letter and target it toward the position for which you are applying.
• Be sure your letters are free of errors. Errors are easy to make.
• Ask others to help you with proofing.
• Use a clear type face, generally no smaller than 12 point.
• Always print on good quality paper identical to that used for your résumé.
• Do not staple your cover letter to your résumé.
• Assistance is available to Avila students through Career Services in Hodes. Appointments may be made by calling 816-501-2901.