May 14, 2013
Communication students from Avila University were honored with three 2013 Gold Hermes Awards and one honorable mention as awarded by the Association of Marketing and Communication Professionals, marking the second year in as many attempts that Avila students have captured this prestigious award.
Aimee Adams and Jaclyn Wacha won two gold Hermes Creative Awards. The first award was in the category of Design/Media Kit for their project, entitled “I Don’t Sweat, I Sparkle.” The second was in the category Marketing Collateral/Branding/Media Kit for “The Glitter Run.” The Adams-Wacha team created their winning entry as part of a project for Linda Strelluf’s Promotional Writing class. The plan, to benefit breast cancer research, was created for a real-life client, Paradise Park, in Lee’s Summit, Mo. and is scheduled to be implemented.
A Corporate Communication Seminar student team, consisting of Austin Stockard, Quiana Haney, Josh Grimes, Emilee Bickleman, Christina Parisse, James Chapman and Peter Kondracki, received a Gold award in the Pro Bono category for “Veterans' Voices,” which was created for the Hospitalized Veterans’ Writing Project.
“Assignments that benefit nonprofits are near and dear to our hearts at Avila,” said Strelluf, instructor in public relations and media for Avila’s School of Visual and Communication Arts.
Jerry Brown, past president and national board member of the Hospitalized Veterans’ Writing Project and a Vietnam veteran, told the students that the “Veterans’ Voices” plan would be implemented by the organization.
“We are very grateful for the work the students did for us,” Brown said.
Mary Katherine LaRose was honored with a Hermes Creative Award Honorable Mention in the category of Branding/Event Promotion for "The Anatomy of Freedom." The client was Free the Girls. The work was part of an assignment for Integrated Brand Communication, taught by J. Anthony Snorgrass, Ph.D., professor of branding, advertising and strategic media.
“The Hermes Creative Awards honors the messengers and creators of traditional and emerging media,” Strelluf said. “This is not a student competition, although students are permitted to enter. Our students are competing with the top communication professionals in the world.”
Strelluf laughed as she added, “Win or not, I love our students, but winning is really fun.”
For more information about the Hermes Creative Awards go to http://www.hermesawards.com/
About Avila University
Avila University is a private, co-educational, values-based liberal arts institution founded by the Sisters of St. Joseph of Carondelet, offering undergraduate, graduate, and adult degree programs. Avila University is located at 119th and Wornall Rd in southwest suburban Kansas City, Mo.