AVILA UNIVERSITY 97 ization including functions, processes, and behav- ior concepts. Prerequisite: Junior standing I, II, S. BU 322. Organizational Behavior and Development. (3) The study of the structure, individual and group behavior,   and   development   of   organizations. Prerequisite: BU 321. I, II. BU 323. Personnel Management. (3) Study of human resource management as an inte- gral  function  of  an  organization. Areas  empha- sized are employee influence and human resource flow. Prerequisite: BU 321. I. BU 325. Labor-Management Relations. (3) Basic labor-management relations history, develop- ment and applications. Prerequisite: BU 321. I. BU 326. Operations Management. (3) Analysis of the methods and techniques utilized in the operations areas of organizations including the   production   and   manufacturing   function. Prerequisites: BU 321 and EC 241. I. BU 330. Finance. (3) Study of financing organizations with an empha- sis  on  corporations.  Prerequisites:  AC  202,  EC 202, 240 and MA 115 or 120. I, II, S. BU 331. Investments. (3) Analysis  and  evaluation  of  the  major  types  of financial investments. Prerequisite: BU 330. II. BU 340. Business Communications. (3) Communications applicable to business, and to job- seekers. Emphasizes practical exercises in writing, speaking and listening skills. Includes a focus on ethical and intercultural considerations. Meets the Communication  Intensive  course  requirement  in the major. Prerequisites: EN 112 and CO 110. I, II. BU 345. Legal Aspects of Business II. (3) A  continuation  of  Legal Aspects  of    Business  I. Topics  include  Secured  Transactions,  Negotiable Instruments, Agency, Mortgages, Creditor Law & Liens, Anti-trust, Insurance, International Business Law, Administrative Law and Constitutional Law. Prerequisite: BU 305. II. BU/LG 346.  Employment Law. (3) The study of state and federal statutory and case law that govern the employee/employer relation- ship. Prerequisite: BU 305. I, odd years. BU/LG 347.  International Business Law. (3) A study of the principles, laws and organizations that  impact  the  management  of  an  international business  transaction.  The  course  will  cover  the law  of  international  trade,  licensing  and  invest- ment and explore the roles played by legal, finan- cial, accounting and management professionals in international  business  transactions.  Prerequisite: BU 305 or equivalent. BU 380. Special Topics. (1-3) Selected topics to be determined at the discretion of the department. BU 411. International Marketing. (3) A  study  of  the  special  problems  of  businesses  in analyzing the environment affecting selection, and development of international markets with respect to   the   firm’s   resources   and   alternative   foreign opportunities. Prerequisite: BU 310 or equivalent. I. BU 412. Services Marketing. (3) Analysis of the dynamic services sector in domestic and international markets. Focus is on strategy and application of marketing principles for managers of service firms. Prerequisite: BU 310. I. BU 415. Marketing Policy. (3) Case studies on the analysis of the development, execution, evaluation, and redirection of market- ing programs. Prerequisite: BU 310. I. BU 417. Marketing Research. (3) The techniques and methods utilized in planning, executing,   and   reporting   marketing   research including   research   design,   questionnaire   con- struction,   sampling,   and   data   analysis   topics. Prerequisites: BU 310 and EC 240. I. BU 418. Physical Distribution Management. (3) Design  effective  operation  and  coordination  of integrated   physical   distribution   systems   for organizations   serving   geographically   extended markets. Prerequisites: BU 310 and EC 241. BU 427. Procurement Management. (3) Study  of  materials  management  and  analysis  of the  purchasing  function.  Prerequisites:  BU  321 and EC 241. II. BU 435. Financial Policy. (3) Case studies of the theory and practice of capital budgeting,  financial  planning,  asset  management, and capital structure. Prerequisite: BU 330. I.